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What are the peculiarities of running a small business?Содержание книги
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(to have experts on the staff; to hire expert advice from outside consultants and bureaux; to be aware of sophisticated techniques; to solve particular problems; to get right up-to-date; to enlarge business; to be outpaced by somebody) Exercise 5 Match the terms on the left with an appropriate explanation on the right. Fill in the grid below.
Exercise 6 Be ready to give a story line of the company. Use the word combinations mentioned above. Cover the following points: 1. The founders of the company. 2. The beginning of the company. 3. The products of Harper & Grant Ltd. 4. The plans of the management team. 5. Modernising a business. 6. A small business and its problems.
Phrase list Listen to the tape and practise the pronunciation of the following words and word combinations, quote the sentences in which they are used in the unit. Consult a dictionary and translate them into Russian. income per capita to keep up with something to convince somebody to do something / in something to back somebody up to be a waste of time and money for very little profit the scheme to do something the expense is worth something an attempt to break into the market (to open up a new market) the Board of Trade to be liable for duty shipping facilities to be trans-shipped via Rotterdam red tape to be involved in getting an import licence to sort out an import licence to have (to make) a field survey preliminary desk research to work up a demand for goods on balance to want the expense of doing something to do something in the home (foreign) market to live on old markets to have a different way of looking at things to feel strongly about something to be forward-looking / to have an old-fashioned outlook to cool somebody’s temper to be bound to do something to get fed up with something to accept the resignation a reservation for a first-class flight PRE-LISTENING Task 1 Listen to the introduction to the unit. Answer the following questions and be ready to give a story line. Use the word combinations in brackets. What kind of decision does Hector Grant have to make? (the Managing Director; to allow somebody to do something; John Martin; the Sales Manager; to go on an expensive fact-finding tour of a country; Africa; Abraca) What was the matter that John Martin was discussing with Peter Wiles? (the Production Manager; The Times newspaper; the recent discovery of oil; in Abraca; to find out; to export to; the capital city, Djemsa; a lot of new government offices; to be built; to open up a new market) Is Hector Grant positive about opening up a new market in Africa? (H.G.; one’s staff; to use one’s initials; to remember a disastrous attempt; to export to a country in South America; to lose a lot of money; to be inclined to be cautious, a bit worried about; the difficulties involved and the expense) Task 2 Give the English equivalents for the following word combinations:
LISTENING
Exercise 1 You are going to hear John Martin, the Sales Manager, talking to Peter Wiles, the Production Manager, about opening up a new market in Abraca. Before you listen to the conversation look at these statements. After you have listened to the tape determine whether these statements are true (T) or false (F). Explain why.
Exercise 2
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