VI. Reread Text I, write down the sentences with Infinitive constructions and translate them.

VII. Find in Text I words or phrases which mean the same as

• to set up to show up to buy

• significantly impressive to order

• to modify to catchunequalled

 

VIII. Look at the way the following terms are used in Text I and try to explain them according to the model:

 

Model

Content is the meaning or significance of a poem, painting, or other work of art, as distinguished from its style or form

Outline is a drawing or manner of drawing consisting only of external lines.

Shape, line, texture, color, type.

 

IX. Look at the way the following words are used in Text I and then circle the correct part of speech:

presented (par. 1) noun verb participle

creating (par. 2) noun verb gerund

forms (par. 3) noun verb adjective

used (par. 3) noun verb participle

changing (par. 4) noun verb participle

linked (par. 4) noun verb participle

shapes (par. 5) noun verb gerund

commission (par. 6) noun verb participle

mirrors (par. 7) noun verb adjective

X. Fill in the gaps with the prepositions from the box.

with at at in to byon at to to

 

1. The elements of graphic design should not be confused … principles of design, such as balance and white space, but rather components such as color, type and images.

2. Shapes are … the root of design.

3. … the most basic level, straight lines are found … layouts to separate content, such as in magazine, newspaper, and website designs.

4. Color is an interesting element of graphic design because it can be applied … any other element, changing it dramatically.

5. Type can be taken further … using it to create shapes and images.

6. Graphic designers can create this work … their own, commission an artist or photographer, or purchase it … all price levels on many websites.

7. Texture can refer … the actual surface of a design or … the visual appearance of a design.

 

XI. Find the English equivalents in Text I:

Создавать графические работы; пробельный символ; древняя пиктография; у истоков дизайна; пунктирная линия; создавать образцы; заставить изображение выделяться; впечатляющее изображение; давать заказ художнику; дизайн упаковки.

XII. Answer the following questions:

1. What for are the elements of graphic design used?

2. What for are shapes used?

3. What is the function of lines?

4. What role does color play in graphic design?

5. What goal does type have in graphic design?

6. What can affect actual texture in design?

 

XIII. Read and translate Text II.

TEXT II

ESSENTIAL GRAPHIC DESIGN TOOL

There are several tools that are essential to graphic design. Below is a list of what is absolutely necessary to work in graphic design, as well as some things that are recommended.

In today's design world, a computer is essential. It will be both your design tool and your business tool. Using graphics software, you will create illustrations, work with type, touch-up photos and complete layouts. The major decision here is what computer to get, and this generally starts with deciding between a Mac and PC.

Graphics and business-related software are also a key to your success. Some products, such as Photoshop and Illustrator, focus on the creative end of design. Other packages, such as project management or time tracking software, will help you stay organized and manage the business end of design.

It's very helpful to build up your own small library of graphic design books. Some should be for inspiration, some for technical help, and others to assist you on the business side of design.

While you're most likely to use a computer to complete a design, you don't have to start with one. Sketching out ideas is a great way to begin a project and brainstorm, and can be much quicker than mocking something up on a computer. It's also important to always keep a small sketchpad or notepad handy, as you can forget a great idea as fast as you thought of it.