Exercise I. Change the sentences according to the model.

M o d e 1: I was worth looking over the operations of the supermarket.
I was worth looking them over.

1. They picked out the new merchandise.

2. They talked over the new software.

3. The manager tried out new sales checks.

4. She filled out the payroll form.

5. They took down the statistical data.

6. She put off her work.

7. He had to look over the new program.

 

Exercise 2. Change the sentence according to the model.

 

Model: The sales are numerous. I can't mention them all.

They are too numerous for me to mention.

1. This software is very expensive. The company can't buy it.

2. The results are numerous. They can't remember them all.

3. The computers are complicated. I can't use them.

4. Processing this data is difficult. John can't learn it.

5. I am tired. I can't do the billing right now.

6. I am busy. I can't go on a business trip right now.

7. The data is complicated. I can't explain it.

8. The situation is difficult. We can’t overcome it at once.

Exercise 3. Read the text and put 10 questions to it.

Lorrain Weller from "Modern English International" warns us. However hard the manufacturers and advertisers of personal computers try to convince¹ us of friendliness of their product, it is still a fact that if you want to programme your own computer, you have to learn its language. It doesn't understand yours. This simple fact is the reason why so many home computers are underused². It also prevents³ lots of people from buying their own computer. Rather than licking⁴ your hand the computer quite often bites⁵.

Imagine yourself having a conversation with an English person. You make оnе small grammar mistake, maybe you say have instead of has. It doesn't matter. The person understands your meaning and the conversation continues. This doesn't happen with a computer. If you make even the smallest mistake in its language, the conversation breaks down completely and you have to go back to the beginning. It can be very frustrating⁶.

 

 

In the United States, in Japan, in Britain, computer specialists are all trying to develop a computer that will understand human language.

¹to convince- убеждать

²to underuse- использовать не на полную мощность

³to prevent- (зд.)останавливать, предотвращать

⁴to lick- лизать

⁵to bite- кусать

⁶frustrating- изнурительный

Exercise 4. Translate into English.

1. Некоторые компании не производят и не продают компьютеры, а сдают их в прокат.

2. Программист закладывает данные в компьютер.

3. В бизнесе компьютер используется для обработки данных.

4. Программное обеспечение очень дорого.

5. Компьютер помогает принимать решения на высшем административном уровне.

6. Компьютер используется для осуществления многих административных функций, подготовки ведомостей, инвентаризационного контроля.

Exercises 5.

a) Make a speech in favour of modern electronic equipment (personal computers, electronic printing aids). Why can't a modern enterprise do without them?

b) You are the Head of a firm producing computers. Advertise your product.

Grammar Exercise. Transform the sentences from Future Indefinite into Future-in-lhe-PasL

Model: The accountant says that she will prepare the financial statement very soon.

The accountant said that she would prepare the financial statement very soon.

1. He confesses that their business will fail.

2. The government says that they will increase the taxes.

3. The secretary says that she will get credit reference letter in two days.

4. The lawyer states that the company won't be eligible for a loan.

5. He is sure that he will get a credit.

 

6. They suppose that the new product will be not so expensive.

7. He thinks he will buy the stove in the discount house.

8. He is happy that he will go on this business trip.

LESSON 15

INTERNATIONAL BUSINESS

 

Text

The international corporation or global company has its origin. Usually it is the outgrowth of the great trading companies of the 17th and 18th centuries. In 1811 a New York statute said corporations could be created by the riling of documents. After that it became a matter of bureaucratic operations to become a corporation. By 1850 it was a very common thing in the United States and was under general statute in European countries as well. Since that time the corporate movement began. As the jet plane, satellite communications and computers began, it became possible for a company to control business in all the world.

The growth of international corporates operations is faster than the economic growth of the industrialized nations. There are some projects which predict that within a generation almost a half of the free words production will be internationalized.

This trend for internationalism presupposes some benefits such as new jobs, higher living standards and the closing of the gaps between people – economic, educational and technological. At the same time serious questions can be asked. Is it the most efficient way to use world researches? Can the international corporation be the best force for a better world? Is it politically stronger than government? Can it take care of the self interest and competitiveness on behalf of the greatest good? And in what way can the global company work toward easing the worlds crises - monetary, political, energy and food?

Active Vocabulary

multinational corporation- международная корпорация

global company- международная компания

outgrowth- продукт, результат

statute- законодательный акт

satellite communication- спутниковая связь

closing of the gaps- сближение границ

jet plane реактивный самолет

bureaucratic- бюрократический

 

Vocabulary Practice

Comprehension Questions

1. What is the origin of the multinational company?

2. When did the corporate movement begin?

3. Why did it become possible for a company to control enterprises on the other side of the globe?

4. How quickly is internationalism growing?

5. What can internationalism bring?

6. What problems can arise with internationalism?

7. What are your own answers and explanations to this problems?

 

Vocabulary Practice.